Nanjing, China
Nanjing, China

Suning Appliance Company Limited is one of the largest privately owned retailers in China, headquartered in Nanjing, Jiangsu. Suning has more than 1600 stores covering over 700 cities of Mainland China, Hong Kong and Japan and its e-commerce platform, Suning Wikipedia.

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WASHINGTON, July 20, 2017 /PRNewswire/ -- Zhang Jindong, chairman of Suning Holdings Group ("Suning", or "the company") has given a keynote speech at the China-US Business Leaders Summit in Washington which was co-chaired by the founder of Alibaba Group, Jack Ma, and the CEO of Blackstone Group, Stephen Schwarzman. Zhang pointed out that China's retail industry is at its best era in history which provides countless opportunities for American companies. Consumption upgrade brings in mutual benefits: Suning will double sales of American brands in three years The policy and strategies that China has launched to drive economy result in huge demands for American products like smart devices, service robotics, electric vehicles and high-end household appliances from Chinese consumers. Chinese consumers, under this context, will bring some best opportunities for high quality products from American companies, according to Zhang. Zhang said Suning looks forward to helping more American brands enter China. "Our goal is to double the sales of Made-in-America brands in three years." Dubbed as a combination of Wal-Mart and Amazon, Suning's business has covered the US, Japan and the Europe market with an annual trade volume of more than 130 billion dollars. The company is pushing forward the Global Buyers strategy to procure more high-quality foods, maternal and child products, as well as health care products. Suning is already the largest retail partner of A.O. Smith, Whirlpool, as well as tech giants HP, Dell and Microsoft. During the past 20 years, A.O. Smith has managed to keep its growth at 20% per year with the support from Suning. American companies like A.O. Smith are emerging in China for the country's huge consumption potential. Zhang pointed out that the cooperation with outstanding American companies has laid the foundation of Suning's global expanding step by step. By digging in the 'big data', Suning can team up with American companies to provide personalized products to serve Chinese consumers. Suning has worked with IBM in management consulting and IT solutions for more than 20 years. The company has also worked with design firms like RTKL, NBBJ, WATG in 20 projects accounting for a total of 10 million square meters (176 million square feet) in commercial real estate. Whilst in the hotel sector, Suning is a strategic partner with Marriott, HYATT, and MGM. The world's second Bellagio hotel, a high-end co-work between Suning and MGM, is set to open in Shanghai's Bund area at the end of September this year. "Smart retail is the future of the retail industry," said Zhang, "China's has vast population and very diversified communities, while the US has world-leading technologies. Smart retail is the best bridge for both." He noticed that big data and artificial intelligence have become the common interests between Chinese and American enterprises. Companies like Suning, Wal-Mart and Amazon have made a lot of attempts at smart retail. The development in China will create a huge application scenario for American tech companies. The cashier-free store has caused quite a buzz in social media platforms recently, which was also a hot topic among world media outlets. That includes the Amazon Go and Alibaba's Tao Café. Suning, which specializes in offline retail, has formed a team long ago and plans to unveil a fully commercialized staff-free store next month. For Zhang, technological service cooperation based on smart retail will push China to become the biggest market for American cyber and high-tech companies. Zhang believes China and the US can create unlimited possibilities in smart retail and provide a whole new option of channels for delivering American products worldwide. "Smart retail will set up a bridge that seamlessly connects China and US commerce." Founded in 1990, Suning Holdings Group, through its subsidiaries, is a market leader across six industries: retail, real estate, media and entertainment, investment, sports, and financial services. Two of Suning's subsidiaries are publicly listed, Suning Commerce Group and LAOX Japan. In 2016 Suning ranked the second-largest Chinese non-state owned enterprise. With online and offline retail platforms serving a market of around 280 million loyal consumers, Suning is providing comprehensive services for consumers, as well as reliable and efficient support to overseas companies that are just entering the Chinese market.


The policy and strategies that China has launched to drive economy result in huge demands for American products like smart devices, service robotics, electric vehicles and high-end household appliances from Chinese consumers. Chinese consumers, under this context, will bring some best opportunities for high quality products from American companies, according to Zhang. Zhang said Suning looks forward to helping more American brands enter China. "Our goal is to double the sales of Made-in-America brands in three years." Dubbed as a combination of Wal-Mart and Amazon, Suning's business has covered the US, Japan and the Europe market with an annual trade volume of more than 130 billion dollars. The company is pushing forward the Global Buyers strategy to procure more high-quality foods, maternal and child products, as well as health care products. Suning is already the largest retail partner of A.O. Smith, Whirlpool, as well as tech giants HP, Dell and Microsoft. During the past 20 years, A.O. Smith has managed to keep its growth at 20% per year with the support from Suning. American companies like A.O. Smith are emerging in China for the country's huge consumption potential. Zhang pointed out that the cooperation with outstanding American companies has laid the foundation of Suning's global expanding step by step. By digging in the 'big data', Suning can team up with American companies to provide personalized products to serve Chinese consumers. Suning has worked with IBM in management consulting and IT solutions for more than 20 years. The company has also worked with design firms like RTKL, NBBJ, WATG in 20 projects accounting for a total of 10 million square meters (176 million square feet) in commercial real estate. Whilst in the hotel sector, Suning is a strategic partner with Marriott, HYATT, and MGM. The world's second Bellagio hotel, a high-end co-work between Suning and MGM, is set to open in Shanghai's Bund area at the end of September this year. "Smart retail is the future of the retail industry," said Zhang, "China's has vast population and very diversified communities, while the US has world-leading technologies. Smart retail is the best bridge for both." He noticed that big data and artificial intelligence have become the common interests between Chinese and American enterprises. Companies like Suning, Wal-Mart and Amazon have made a lot of attempts at smart retail. The development in China will create a huge application scenario for American tech companies. The cashier-free store has caused quite a buzz in social media platforms recently, which was also a hot topic among world media outlets. That includes the Amazon Go and Alibaba's Tao Café. Suning, which specializes in offline retail, has formed a team long ago and plans to unveil a fully commercialized staff-free store next month. For Zhang, technological service cooperation based on smart retail will push China to become the biggest market for American cyber and high-tech companies. Zhang believes China and the US can create unlimited possibilities in smart retail and provide a whole new option of channels for delivering American products worldwide. "Smart retail will set up a bridge that seamlessly connects China and US commerce." Founded in 1990, Suning Holdings Group, through its subsidiaries, is a market leader across six industries: retail, real estate, media and entertainment, investment, sports, and financial services. Two of Suning's subsidiaries are publicly listed, Suning Commerce Group and LAOX Japan. In 2016 Suning ranked the second-largest Chinese non-state owned enterprise. With online and offline retail platforms serving a market of around 280 million loyal consumers, Suning is providing comprehensive services for consumers, as well as reliable and efficient support to overseas companies that are just entering the Chinese market.


News Article | May 23, 2017
Site: www.businesswire.com

ARLINGTON, Va.--(BUSINESS WIRE)--De Consumer Technology Association (CTA)™ heeft vandaag de winnaars van de Innovation Awards van CES Asia 2017 bekendgemaakt. De Innovation Awards, die dit jaar nieuw zijn, grijpen terug op de rijke historie van de CES Innovation Awards en eren producten die het toonbeeld van wonderbaarlijke vindingrijkheid, unieke eigenschappen en kwalitatief hoogstaand design zijn. CES Asia, dat eigenaar CTA in samenwerking met co-producent Shanghai Intex Exhibition Co., Ltd (Shanghai Intex) organiseert, is het voornaamste evenement voor consumentenelektronica in Azië. De producten zijn door technologisch experts uit alle delen van de wereld beoordeeld. Tech-analisten, designers, ingenieurs en media namen inzendingen in 19 categorieën onder de loep. Ieder product is beoordeeld op basis van technisch ontwerp, esthetiek, kwaliteit van het design, beoogde functie en unieke eigenschappen. De winnende producten worden tentoongesteld op CES Asia in de Innovation Awards Showcase, aangeboden door Suning in Hal N4 van het Shanghai New International Expo Centre. Deze bekendmaking is officieel geldend in de originele brontaal. Vertalingen zijn slechts als leeshulp bedoeld en moeten worden vergeleken met de tekst in de brontaal, die als enige rechtsgeldig is.


News Article | June 8, 2017
Site: www.prnewswire.com

"Intelligent technologies are applied not only to consumer goods, but also to the retail sector. These systems can perceive consumers' habits, foresee trends and offer better service," said Sun Weimin, Vice Chairman of Suning. Before the opening of CES Asia, Suning also launched an online campaign, selling a wide range of intelligent electronic appliances for living and entertainment provided by leading industry players such as GREE, Whirlpool and PPTV. These products are also displayed at the Group's booth at the show. In recent years, Suning has been upgrading, and integrating the latest technologies including artificial intelligence (AI), virtual reality (VR) and cloud computing into its retail stores, transforming its supply chain, e-commerce operation and consumer targeting model. The results have successfully broken down the wall between traditional brick-and-mortar stores and online shops, bringing new viability to both. For example, during the CES Show, when visitors scan an image of a product, or capture an image of the actual product, they will receive a discount voucher for that specific product. "Smart Retail is the retail model for the future. It will 'get' you better than your loved ones," said Sun. To further introduce these technology breakthroughs, Suning will hold its own innovation summit during CES Asia to promote the idea of "Created in China" to the world. Industrial leaders will gather at the event to discuss possible models of breeding business success through innovation. "By leveraging its integrated resources in online and offline retail, Suning will show an alternative model of the retail business to the world, bringing high-quality products and service to domestic and international consumers," said Sun. Founded in 1990, Suning Holdings Group, through its subsidiaries, is a market leader across six industries: Retail, Real Estate, Media and Entertainment, Investment, Sports, and Financial Services. Two of Suning's subsidiaries are publicly listed, Suning Commerce Group and LAOX Japan. In 2016 Suning ranked as the second-largest Chinese non-state owned enterprise. With online and offline retail platforms serving a market of around 280 million loyal consumers, Suning is able to provide comprehensive services for consumers, as well as reliable and efficient support to overseas companies that are just entering the Chinese market. To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/suning-showcases-smart-retail-at-ces-asia-300471063.html


News Article | June 8, 2017
Site: en.prnasia.com

SHANGHAI, June 8, 2017 /PRNewswire/ -- China's retail giant Suning Holdings Group ("Suning" or "the Group") is presenting a range of intelligent electronic devices and technologies at the 2017 Consumer Electronic Show Asia (CES Asia), which is running through June 9 in Shanghai, China. Through its own exhibition, and at a summit on innovation, Suning is showcasing an intelligent model of the retail business. The Group has developed a series of solutions that can help companies engage in what Suning calls "Smart Retail", including an App that controls all the intelligent electronic appliances at home, a robot system that helps businesses by conversing with users at any time, an intelligent logistic system that tracks parcels as they are being delivered, as well as a supply system that can supplement products to retailers based on market data and analysis. "Intelligent technologies are applied not only to consumer goods, but also to the retail sector. These systems can perceive consumers' habits, foresee trends and offer better service," said Sun Weimin, Vice Chairman of Suning. Before the opening of CES Asia, Suning also launched an online campaign, selling a wide range of intelligent electronic appliances for living and entertainment provided by leading industry players such as GREE, Whirlpool and PPTV. These products are also displayed at the Group's booth at the show. In recent years, Suning has been upgrading, and integrating the latest technologies including artificial intelligence (AI), virtual reality (VR) and cloud computing into its retail stores, transforming its supply chain, e-commerce operation and consumer targeting model. The results have successfully broken down the wall between traditional brick-and-mortar stores and online shops, bringing new viability to both. For example, during the CES Show, when visitors scan an image of a product, or capture an image of the actual product, they will receive a discount voucher for that specific product. "Smart Retail is the retail model for the future. It will 'get' you better than your loved ones," said Sun. To further introduce these technology breakthroughs, Suning will hold its own innovation summit during CES Asia to promote the idea of "Created in China" to the world. Industrial leaders will gather at the event to discuss possible models of breeding business success through innovation. "By leveraging its integrated resources in online and offline retail, Suning will show an alternative model of the retail business to the world, bringing high-quality products and service to domestic and international consumers," said Sun. Founded in 1990, Suning Holdings Group, through its subsidiaries, is a market leader across six industries: Retail, Real Estate, Media and Entertainment, Investment, Sports, and Financial Services. Two of Suning's subsidiaries are publicly listed, Suning Commerce Group and LAOX Japan. In 2016 Suning ranked as the second-largest Chinese non-state owned enterprise. With online and offline retail platforms serving a market of around 280 million loyal consumers, Suning is able to provide comprehensive services for consumers, as well as reliable and efficient support to overseas companies that are just entering the Chinese market.


News Article | May 9, 2017
Site: www.prnewswire.com

- Suning inaugura un centro comercial en Xuzhou para resaltar el crecimiento en comercio internacional de ciudades chinas de segundo y tercer nivel XUZHOU, China, 9 de mayo de 2017 /PRNewswire/ -- Suning Holdings Group ("Suning" o "el Group"), a través de su filial Suning Real...


News Article | May 9, 2017
Site: www.prweb.com

Christie® is pleased to announce that Suning Cinema, owned by Chinese electronics retail giant Suning Commerce Group, has deployed its state-of-the-art cinema projection systems in two newly opened multiplexes in Nanjing and Xuzhou to offer movie-goers the ultimate 3D viewing experience. The luxurious 13-screen Nanjing Suning Cinema has been equipped with Christie CP2208 3DLP® digital cinema projectors capable of displaying DCI, 3D, High Frame Rate (HFR), alternative and local content. It is the cinema chain’s first multiplex in the city to feature VIP screening rooms, concierge services, and customized events for discerning patrons seeking a new movie-going experience. Xuzhou Suning Cinema, on the other hand, is a meticulously-designed multiplex made up of eight screens and 1,500 seats that caters to patrons of all ages. At the heart of this facility is the advanced Christie 6P laser projection system installed in its flagship auditorium boasting an 18-meter screen and 260 seats. The system comprises Christie’s scalable laser illumination platform, consisting of a Christie Freedom 6P RGB laser projection system with rack-mounted laser modules producing the brightest images, the purest colors and the best 3D movie experiences. Other auditoriums in the multiplex are fitted with the Christie Solaria™ Series CP2220, CP2230 and CP4230 digital cinema projectors. A spokesperson from Suning Cinema said, “We are pleased to deploy a range of Christie cinema projection systems in our two newest multiplexes in Nanjing and Xuzhou, and this is a testimony of the strong relationship and trust that we have built with Christie. We’re committed to installing the latest, most innovative technologies and that is why we chose the Christie system, which represents the pinnacle of cinema projection, as it delivers the brightest images, the truest colors and the most superior 3D movie experience currently available.” Jason Pei, Deputy General Manager, Christie China, commented, “We are delighted that Suning Cinema has continued to place its trust in our cutting-edge cinema projection systems. Our Christie Solaria Series digital cinema projectors is the perfect choice in meeting exhibitors’ demands for 2D and 3D presentations, delivering value with reliability and low total cost of ownership. On the other hand, our groundbreaking 6P laser projection system is designed to achieve exceptional brightness in 3D to provide audiences with a truly unforgettable cinema experience.” Lin Yu, Vice President, Christie Asia Pacific, added, “I would like to congratulate Suning Cinema on the opening of its two latest multiplexes in Nanjing and Xuzhou, and for selecting our cinema projection systems to deliver an unparalleled viewing experience for movie-goers. We are confident that the Christie Solaria Series and 6P laser projection systems installed at both venues will redefine the cinematic experience by allowing audiences to enjoy brighter, clearer and more vibrant visuals like never before. We also look forward to a stronger strategic relationship with Suning Cinema in the near future.” Christie’s strategic partnership and Suning Cinema has seen the burgeoning cinema chain installing Christie cinema solutions in its multiplexes located across China, such as Shanghai, Zhenjiang, Anshan and Baotou. These include the award-winning RGB laser projection system comprising 6P and enhanced wavelength diversification configurations. Christie’s pinnacle projection technology has seen widespread adoption due to its 4K resolution, higher frame rate capabilities, a color gamut that exceeds the DCI P3 color and replicates the Rec. 2020 space, scalable light source up to 60,000 lumens, long operational and stable life (30,000 hours to 80% brightness), and built-in redundancies for improved reliability. With over 85 years of experience in cinema, Christie is the industry’s preferred cinema solutions provider. The company has accumulated a unique wealth of knowledge and experience with the completion of more than 48,000 installations around the world and over 10 million screenings so far. As the industry evolves, Christie is committed to ongoing innovation to meet the changing requirements of filmmakers, production houses and exhibitors, as well as audience demands for epic cinematic experiences. These include the world’s first commercial high brightness 4K projection system in Shanghai in 2014, and the screening of Director Ang Lee’s Billy Lynn’s Long Halftime Walk in 4K, 3D, 120fps at 28fL in 2016. Christie Digital Systems USA, Inc. is a global visual and audio technologies company and a wholly-owned subsidiary of Ushio Inc., Japan (JP:6925). Consistently setting the standards by being the first to market some of the world’s most advanced projectors, complete system displays, and cinema audio solutions; Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images, accompanied by awe-inspiring sound. Visit http://www.christiedigital.com.


News Article | May 10, 2017
Site: www.prnewswire.com

Since launching its first photo editing app in 2008 and first selfie smartphone in 2013, Meitu has grown to become the leader in mobile Augmented Reality (AR), virtual try-on and Artificial Intelligence-based facial recognition, with an enormous database enabling its technology to easily identify human faces across all its products. Meitu M8 camera phone utilizes the same selfie-specific Artificial Intelligence (AI) and Machine Learning algorithms Meitu smartphones are known for – with the ability to detect and enhance faces based on age, gender and facial features. Meitu M8 expands on this capability with the introduction of a new technology to detect and enhance backgrounds. With backgrounds, Meitu M8 can accurately distinguish between people, objects and scenery to allow beautification and enhancements on individual layers. The phone is equipped with additional features to enhance backgrounds, including color selection options, selfie light exposure modification, adding blurs for various depth effects, stylish backdrop choices and scene replacements. Users can apply these powerful functions to a wide range of pictures from landscape photographs to selfies. In addition to recognizing and applying custom selfie beautification based on gender, age and facial features, Meitu M8 can also differentiate between portrait sizes, face shapes and subject light exposure to harmonize and compose all of the elements of users' photographs. Moreover, it can analyze information such as skin tone and hair color and allow users to target different areas of the face and body to beautify. Meitu M8 features upgraded hardware with a sextuple-curved 3D glass surface, available in two series options and four color choices – the "Fresh and Hip" series (Moonlight White and Cherry Blossom Pink) and the "Chic and Classy" series (Phantom Red and Dazzling Purple). Simple-to-use with powerful functionality, Meitu M8 is outfitted with a 21-megapixel back camera and 12 dual pixels on the selfie side – with a front full-pixel PDAF millisecond-level focusing system, a front OIS (Optical Image Stabilization) system, and Meitu's exclusive fourth-generation dual-image engine. The SONY IMX362 front dual-pixel selfie lens enables more accurate focusing to provide optimum image quality. With this union of cutting-edge AI technology and powerful hardware, Meitu M8 captures every detail with sharper image results, even in the most challenging lighting and environmental conditions. With Meitu M8 comes new partnerships with prominent designers around the world to bring mobile device personalization to the next level. Users can engrave special symbols or texts on the sides of the phones and select their favorite style out of 10 themes, each created by top designers such as Salvatore DellAquila, Duncan Sham and Tash Willcocks. Users are able to take their customization preferences to the next level and customize gift boxes, phone cases, screen backgrounds, letterheads as well as select their text of choice to be printed inside of the Meitu M8 gift boxes. Meitu is offering Hello Kitty and Sailor Moon special editions of the Meitu M8, with an extremely limited 10,000 units of the Sailor Moon option available. Both collaborative editions come with exclusive exterior designs, special UIs, gift boxes and collection certificates. The Sailor Moon limited edition is even supplemented with exclusive accessories such as a unique moon wand selfie stick. AVAILABLE FOR PURCHASE AT MEITU.COM The standard Meitu M8 and Hello Kitty Special Edition phones are open for pre orders via Meitu's official website. The phones will be available for purchase through Meitu's website on May 12th at 12:00 pm, and from Tmall, Suning, and JD.COM, starting at 8 pm on May 12th. The standard Meitu M8 will be priced at 2599 RMB ($376), while the Hello Kitty Special Edition and the Sailor Moon Limited Edition will be priced at 2799 RMB ($405) and 2999 RMB ($434) respectively. They are expected to launch in Hong Kong in mid-June. Image assets for Meitu M8 are available for download here. Meitu, Inc. (SEHK: 1357) is a global mobile internet platform and innovator in mobile video and photography, including Artificial Intelligence and Machine Learning algorithm-based proprietary facial recognition and virtual "try-on" technologies for hair and makeup. By leveraging its technology leadership and global user base, Meitu, Inc. is building a mobile beauty ecosystem where users can discover, create and share new looks – right from their smartphone. Today, Meitu, Inc. apps are installed on over 1.1 billion unique mobile devices around the world, with billions of photos generated by Meitu, Inc. apps each month. More information about Meitu, Inc. can be found at corp.meitu.com/en. To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/meitu-launches-the-meitu-m8-selfie-smartphone-300455314.html


Xuzhou ist eine chinesische Stadt der dritten Reihe und ein schnell erstarkender Wirtschaftsmotor in Jiangsu. Laut der staatlichen chinesischen Statistikbehörde stieg das verfügbare Pro-Kopf-Einkommen in Xuzhou 2016 um 9,4 % im Jahresvergleich und belegt damit in der gesamten Provinz einen Spitzenplatz. Suning hat bereits 20 Suning Plazas errichtet, die meisten davon in Städten der zweiten und dritten Reihe wie Nanjing, Wuxi, Zhenjiang, Fuzhou und Taiyuan (Stand: Ende 2016). Mit einer boomenden Konjunktur und einem ungesättigten Markt für internationale Marken bieten diese Städte ein größtes Potenzial für ausländische Unternehmen als Großstädte wie Peking oder Schanghai. Das Erfolgsgeheimnis von Suning bei der Ansiedlung ausländischer Marken in China liegt nicht nur in der Auswahl des passenden Standorts. Vielmehr überzeugt die Gruppe durch ihr Können bei der Integration von Ressourcen in unterschiedlichen Industrien und ihre Vision der „digitalen Intelligenz". Über ihre Online- und Offline-Vertriebswege sammelt sie Daten und Informationen, um aktuelle Verbraucher- und Nachfragetrends zu verfolgen und zielgerichtete Marketingpläne für Unternehmen aufzulegen. Mit seinen umfassenden Einzelhandelsdiensten und bequemen Bezahlmöglichkeiten auf verschiedenen Geräten liefert Suning ein aufgewertetes Shoppingerlebnis für Verbraucher. Die 1990 gegründete Suning Holdings Group Suning nimmt über ihre Tochtergesellschaften in sechs Industrien eine marktführende Position ein: Einzelhandel, Immobilien, Medien und Unterhaltung, Investment, Sport und Finanzdienstleistungen. Zwei von Sunings Tochtergesellschaften, Suning Commerce Group und LAOX Japan, sind börsennotiert. 2016 belegte Suning den zweiten Platz unter den größten chinesischen nichtstaatlichen Unternehmen. Suning bedient über seine Online- und Offline-Einzelhandelsplattformen etwa 280 Millionen treue Kunden und bietet ein umfassendes Spektrum an Dienstleistungen für Verbraucher sowie zuverlässigen und effizienten Support für ausländische Unternehmen an, die neu auf den chinesischen Markt drängen.


Xuzhou est une ville moyenne en Chine et un centre économique en plein essor dans la province du Jiangsu. Selon le Bureau national des statistiques de Chine, le revenu disponible per capita à Xuzhou en 2016 a augmenté de 9,4 % en glissement annuel, ce qui est un chiffre plutôt élevé dans la province. À la fin de l'année 2016, Suning avait construit plus de 20 Suning Plazas, la plupart dans les villes importantes et moyennes, dont Nanjing, Wuxi, Zhenjiang, Fuzhou et Taiyuan. Grâce à une économie florissante et à un marché non saturé pour les marques internationales, ces villes sont porteuses d'un plus grand potentiel pour les entreprises étrangères que des métropoles comme Pékin et Shanghai. Le secret de la réussite de Suning pour faire une niche en Chine aux marques étrangères ne réside pas seulement dans le choix des emplacements adéquats, mais aussi dans la capacité globale du Groupe à intégrer les ressources de différentes industries. À la clé de ce succès, on trouve également la philosophie du Groupe, selon laquelle il faut « devenir intelligent » en utilisant les données et les informations recueillies à travers ses canaux en ligne et hors ligne pour suivre les dernières tendances et demandes des consommateurs et en planifiant des plans de promotion ciblés pour les entreprises. Les clients peuvent également vivre une meilleure expérience d'achat avec les nombreux services de vente au détail de Suning, ainsi qu'avec ses dispositifs pratiques en tant qu'outils de paiement de commerce électronique. Suning a été à l'avant-garde de l'évolution du commerce de détail en Chine, en maintenant une croissance constante, même face à une culture de consommation en perpétuel changement et au panorama technologique. « À l'ère Internet, le succès consiste à s'ouvrir et à partager. Tout ce qu'une entreprise possède n'a plus d'importance ; c'est sa capacité à intégrer qui importe vraiment », a déclaré Zhang Jindong, président du conseil de Suning Holdings Group. Fondée en 1990, Suning Holdings Group est, grâce à ses filiales, un leader du marché dans six secteurs d'activité qui sont : le commerce de détail, l'immobilier, les médias et le divertissement, les investissements, les sports et les services financiers. Deux des filiales de Suning sont cotées en bourse, à savoir Suning Commerce Group et LAOX Japan. En 2016, Suning a occupé la deuxième place sur la liste des entreprises chinoises privées. Avec ses plateformes de vente au détail en ligne et hors ligne qui sont au service d'environ 280 millions de clients fidèles, Suning est en mesure de fournir des services complets aux consommateurs, ainsi qu'un soutien fiable et efficace aux entreprises étrangères qui sont en train de pénétrer sur le marché chinois.

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