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Zhu Y.Y.,Chongqing University | Zhu Y.Y.,Southwest University of Political Science and Law
International Journal of Online Engineering | Year: 2014

With the development of information technology, the traditional commercial trade activities are gradually substituted by the e-commerce, in order to better show the transaction process of among the manufacturers, shopping malls, logistics enterprises, foreign trade companies, banks and consumers to adapt to the development of e-commerce professional practice teaching, We designed the e-commerce teaching simulation operating platform, which is constituted by the e-commerce teaching simulation software, ecommerce simulation experiment management systems and e-commerce sand table. The platform can simulate the processes of e-commerce transactions, such as the electronic currency exchange, electronic trading market, electronic data interchange, supply chain management and enterprise financial management etc, through the combination of theory and practical operation to enable students to master the e-commerce practical skills from the emotional perspective and rational perspective to enhance students' understanding of e-commerce.


Zhu Y.,Chongqing University | Zhu Y.,Southwest University of Political Science and Law
Advance Journal of Food Science and Technology | Year: 2013

The law of resource industries and resource-based urban development is that the resource-based cities will inevitably experience the process of construction, prosperity, recession, restructuring and revitalization, or extinction. This studies takes the Wansheng district of Chinese Chongqing as an example, starting from the basic conditions of agriculture to analyze the basis for developing the modern agriculture transformation in resources exhausted cities, analyzing the current situation of developing the modern agriculture transformation in the Wansheng district from the agricultural elements, the agricultural conditions and agricultural functions and reaching the conclusions that the scientific planning, overall planning, relying on the government, implementing the policy, adding to the financial and social investment, increasing the investment intensity of infrastructure construction in resource-based cities and strengthening the basic research about the harm to the geological structure, groundwater caused by the deep goaf and extra large pit, increasing the construction about the industrialization of agriculture, agro-processing and agricultural standardization, implementing the development of the modern agriculture's transformation strategy about the modern agriculture mechanism of company, professional cooperatives and farmers in resource-exhausted cities. © Maxwell Scientific Organization, 2013.


Zhu Y.,Chongqing University | Zhu Y.,Southwest University of Political Science and Law
Advance Journal of Food Science and Technology | Year: 2013

Agricultural modernization is organically integrated with the development of industrialization and urbanization. Agricultural modernization is the key and difficult point in the simultaneous development with Chinese characteristics industrialization, informatization and urbanization. This study takes Tongnan county as an example and analyzes the measures and strategies to step up agricultural modernization from perspectives of organizational leadership and assessment, spatial layout and base industries, creative demonstration and scientific popularization, information circulation system, policy support and incentive mechanism and innovation of Financial insurance cooperation organization, with aiming to accelerate agricultural modernization, enhance the fast increase in farmers' income, improve rural living condition and promote the synchronous development of industrialization, informationization, urbanization and agricultural modernization.


Zhu Y.,Southwest University of Political Science and Law
International Journal of Online Engineering | Year: 2013

QuickTime Virtual Reality Technology (QTVR) is virtual reality technology which is based on static images. Through the practical teaching record system, virtual reality technology is applied to the whole journey of practical teaching. We apply QTVR to practical teaching section and give full play to the merits of strong sense of reality of the QTVR technology, good interactive performance, impressive immersive experience, convenience of produce and transmission, make seamless integration with the various present online teaching platforms, constitute comprehensive teaching material accumulation and resource utilization, uplift the quality of practical teaching, and promote students' practical skills.


Zhu Y.,Chongqing University | Zhu Y.,Southwest University of Political Science and Law
Advance Journal of Food Science and Technology | Year: 2013

In order to study the causes of weak agricultural base in China, the income gap between urban and rural residents, agriculture and the obvious insufficiency in agriculture, rural areas and farmers, we analyze focal and difficult points in the simultaneous development between Chinese industrialization, informatization, urbanization and agricultural modernization and seek for ways and strategies to promote the modernization of agriculture process. This study takes Qijiang district of Chongqing as an example, from five aspects to discuss the ways and strategies of advancing the process of agricultural modernization; they are the development of the profitable agriculture, the reform of rural property rights, management rights and land ticket, rural circulation and financing, government investment and support and the improvement of the production and living conditions in rural areas. We hope these can accelerate the construction of agricultural modernization, promote sustained and rapid growth in farmers' income, constantly improve the production and living conditions in rural areas and promote the simultaneous development of industrialization, informatization, urbanization and agricultural modernization. © Maxwell Scientific Organization, 2013.


Xu G.,Chongqing University | Xu G.,Southwest University of Political Science and Law | Dan B.,Chongqing University | Zhang X.,Chongqing University | Liu C.,Chongqing University
International Journal of Production Economics | Year: 2014

This paper investigates the impact of establishing a dual-channel supply chain coordinating contract when the supply chain agents are risk aversion under a mean-variance model. We present an analytical framework for marking price decisions in a centralized and a decentralized dual-channel supply chain with risk-averse, and we analyze the impact of risk tolerance on the manufacturer and retailer's pricing decisions. The results show that the price set by a risk-averse dual-channel supply chain is lower than the one set by a risk-neutral dual-channel supply chain. Furthermore, compared with a centralized system, the vertical and horizontal competition in a decentralized system tends to result in channel inefficiency. To achieve channel coordination, we propose a contract the two-way revenue sharing contract that we demonstrate by coordinating the dual-channel supply chain with risk-averse, and we analyze that how the risk attitude changes the parameters of the coordinating contract. In addition, it is found that the manufacturer can prompt the retailer to cooperate by providing such a contract, which not only coordinates the dual-channel supply chain but also ensures that both supply chain members achieve a win-win situation. © 2013 Elsevier B.V.


Huang Y.L.,Southwest University of Political Science and Law
Applied Mechanics and Materials | Year: 2014

The Middle East is an energy rich region and an important strategic position. At present the Middle East has been undergoing a radical political and social transformation since the Middle East Upheaval, Great powers focus on this region. The Middle East economies are highly complementary to Chinese economy. As the rapid growth of energy demand power, Chinese energy investment in Middle East is growing. It is necessary for China to increase trade and investment in the Middle East, to promote economic integration and common prosperity. This paper will analyze the opportunities of Chinese energy investment in the Middle East from the view of the growth of Chinese global trade and investment, RMB internationalization strategy, the traditional friendship between China and the Middle East and so on. Meanwhile this paper will also study severe challenges of Chinese energy investment in the Middle East, such as religious conflict, the Iran nuclear issue, cultural difference, and try to provide countermeasures on basis of the analysis of multiple influence factors of construction the economic corridor in the world, in order to eliminate the barriers to energy investment, to strengthen the currency in circulation and to realize mutual benefit and win-win cooperation. © (2014) Trans Tech Publications, Switzerland.


Zhang J.,Southwest University of Political Science and Law
WIT Transactions on Information and Communication Technologies | Year: 2014

This study focused on analyzing the important role of Business English in business management. From an overview of the use of Business English, this study analyzed the connection between Business English and business management, the specific use of Business English in enterprise, and language features of Business English in business management. After the analysis of the use of Business English in daily business management, the study made discussions and considerations on bettering the role of Business English in business management. © 2014 WIT Press.


Zhu Y.,Southwest University of Political Science and Law | Zhu Y.,Chongqing University
ICIC Express Letters, Part B: Applications | Year: 2014

We design the electronic commerce practice teaching simulation platform in order to adapt to the development of E-commerce practice teaching. Through simulating the E-commerce activities mainly including three kinds of transaction mode of electronic business activities such as B2C, B2B, C2C, supplementing with E-business environment of virtual bank, teaching center, the CA certificate and EDI electronic data interchange, the E-commerce teaching simulation platform allows students to experience and understand the macro E-commerce environment and micro E-commerce applications in simulation practice. It finishes the acknowledgement of practical teaching and the verification experiment tasks as student-oriented. The design and implementation of the platform help students to understand basic knowledge of E-commerce, and to enhance students' abilities of mastering and operating E-commerce software. It is helpful to enhance the students' understanding of E-commerce, which fully reflects the application of IT in practice teaching process. © 2014 ICIC International.


Huang Y.L.,Southwest University of Political Science and Law
Advanced Materials Research | Year: 2014

oil as a strategic resource, its price trend related to the development of national economy, so the study of the international oil price has important theoretical and practical significance. This paper will interpret the international oil price fluctuation mechanism from the perspective of international political economy. In addition, we will reveal some elements of influence on international oil prices, such as oil supply and demand pattern, geopolitical game, monetary, financial futures market. Then we try to put forward the some paths for the construction of energy security strategy in china. © (2014) Trans Tech Publications, Switzerland.

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