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Bratislava, Slovakia

The Pan-European University is a private institute of higher education located in Bratislava, Slovakia. It was established on July 14, 2004. Wikipedia.


Renner W.,Pan European University
Current Issues of Science and Research in the Global World - Proceedings of the International Conference on Current Issues of Science and Research in the Global World | Year: 2015

The present research assumed that individual differences in personal values would go along with globalization. Study 1 confirmed the hypotheses of Moral Foundations Theory (MFT) by showing that Indian youth (N= 336) with a comparatively low degree of globalization put significantly more emphasis than European youth (N= 163) on values related to authority, in-group loyalty, and spiritual purity, as measured by questionnaires. Study 2, however, asking the Indian sub-sample for their decisions in moral dilemmas, found that their degree of globalization predicted “utilitarian” decisions, i.e., more globalized participants tended to lose sight of their ethical values in return for financial gain. Whereas Study 1 points to the fact that Indian youth still differ from European youth with respect to their ethical positions, Study 2 indicates that Indian society is changing and only part of Indian youth is willing to adhere to their cultural principles when some short-term benefit is at stake. © 2015 Taylor & Francis Group, London. Source


Ihnatova Z.,Pan European University
Current Issues of Science and Research in the Global World - Proceedings of the International Conference on Current Issues of Science and Research in the Global World | Year: 2015

The factors of globalization strongly influence the field of business and marketing. The companies that choose to run their business outside their home country need to make decisions about an appropriate choice of the marketing strategies. Both, the globalization and the adaptation approach in global marketing have advantages and disadvantages. Although the globalization approach is more widely used today, its effectiveness across cultures is questioned. The main goal of this paper is to introduce selected intercultural models that are mostly used in the field of global marketing and serve as the main platform for making decision about how to adapt marketing strategies to local markets in order to reach more effectively the target audience. © 2015 Taylor & Francis Group, London. Source


Durfina A.,Pan European University
Current Issues of Science and Research in the Global World - Proceedings of the International Conference on Current Issues of Science and Research in the Global World | Year: 2015

The need for enhanced effectiveness of laws regulating armed conflict is substantiated by increasingly varied warfare at a global level, as well as by progressively unpredictable positioning of parties involved in armed conflict. Currently, the practice of international law, especially law relating to armed conflict and to humanitarian law, is exposed to new pressures stemming from novel forms of warfare. Under such circumstances, it is necessary to redefine and modify the principles, and rules of international law guiding armed conflict. Such adjustment or reform of international law of armed conflict becomes highly important when considering the right of peoples to self-determination. Increasingly, this facet of international law is utilized within both, minor and major conflicts, characterized by long-term nature and asymmetry within warfare. Right of peoples to self-determination is one of principal human rights. Global application of this right to all people is currently extremely problematic. © 2015 Taylor & Francis Group, London. Source


Keklak R.,Pan European University
Current Issues of Science and Research in the Global World - Proceedings of the International Conference on Current Issues of Science and Research in the Global World | Year: 2015

While thinking about the relationship of individual’s creativity and personality, it may arise a question how the creativity influences individual’s personality and on the other hand to what extent is the creativity influenced by personal characteristics of the individual. The study describes to what extent act personality traits (Neuroticism, Extraversion, Openness, Agreeableness, and Conscientiousness) as pre-requisite for creativity and to what extent are the part of it. Creative personality in this study is outlined in the means of personal traits taxonomy grouped into five factors, so-called Big Five. The aim of this study is to verify the existence of intrapsychic relations between creativity and personal dimensions of the Big Five personality model. Achieved results point out that individuals with higher creative potential are more selfconfident, active, talkative, cheerful and optimistic than individuals with lower creative potential. Creative individuals are also more sympathetic and trustful and they prefer mutual cooperation. Higher level of mental unstableness, imbalance and lower level of resistance to mental exhaustion is typical for the individuals with lower creative potential. We also suppose that the individuals with lower creative potential are commonly characterized by these emotions: uncertainty, anxiety, fear, worry and sadness. © 2015 Taylor & Francis Group, London. Source


Dudas T.,Pan European University
Current Issues of Science and Research in the Global World - Proceedings of the International Conference on Current Issues of Science and Research in the Global World | Year: 2015

The main goal of this paper is to assess the impact of the global economic crisis of 2008/2009 on the national competitiveness of Central and Eastern European countries. The paper will use the indices of national competitiveness published in the Global Competitiveness Report and World Competitiveness Yearbook to assess the state of competitiveness in the individual countries. The paper will primarily focus on the new EU member states from Central and Eastern Europe, as national competitiveness is a key factor of economic development for them. The last part of the paper will try to provide policy implications for the governments of the countries analyzed. © 2015 Taylor & Francis Group, London. Source

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