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NEW YORK--(BUSINESS WIRE)--Asian American women are shaping brands and products through trendsetting buying behaviors heavily influenced by a global perspective and multicultural sensibility. According to Asian American Women: Digitally Fluent with an Intercultural Mindset, a Nielsen report released today, at an average age of 36, Asian American females are overwhelmingly multilingual, diverse and have a cross-cultural mindset firmly rooted in the values and traditions of their native countries. According to the annual Nielsen report, Asian American women are tech-savvy jetsetters. This group is in a constant state of discovering new content and consumer products as they travel the world, juggle family and pursue professional goals. At work, 39% of Asian American women are entrepreneurs, and 46% say their goal is to make it to the top of their profession. When it comes to spending, they’re not afraid to demand brands and products that support and speak to their values or personal goals: setting the stage for trends that are yet to hit the mainstream marketplace. “ For brands, this fast-growing, young and digitally fluent consumer segment's ability to influence trends can not be ignored,” said Mariko Carpenter, vice president, Strategic Community Alliances, Nielsen. “ Asian American females are the group to watch. At 19%, Asian American women comprise the largest group to immigrate to the United States between 2010 and 2015. Highly educated and adventurous—Asian American females are not only discovering new products and experiences as they explore the world, but they are also using social media to create shareable content that influences the marketplace.” This new report is part of Nielsen's ongoing efforts to provide insights that help marketers better understand and serve Asian American consumers, who are the fastest growing U.S. racial group, having increased 47% in population growth the last 10 years. This report is the first of the three-part 2017 Diverse Intelligence Series that will focus on women of color, with the Hispanic and African American installments being released later this year. “ Nielsen continues to prove it is the definitive source of data and insights on consumers of color,” said Sharmila Fowler, member, Nielsen Asian Pacific American External Advisory Council. “ Culturally relevant data about our multifaceted community are a vital tool for delivering better products, services and content to Asian Americans. This is why it is so important for consumers of color to say ‘yes’ if the opportunity to participate in a Nielsen survey or panel arises.” Highlights of Asian American Women: Digitally Fluent with an Intercultural Mindset: For more details and insights, download Asian American Women: Digitally Fluent with an Intercultural Mindset. Join the conversation on Facebook (Nielsen Community) and Twitter (@NielsenKnows) using #NielsenDIS. About Nielsen’s Diverse Intelligence Series In 2011, Nielsen launched the Diverse Intelligence Series, a robust portfolio of comprehensive reports which focus solely on diverse consumers’ unique consumption and purchasing habits. The series has become an industry resource to help brands better understand and reach ethnic customers. To learn more about Nielsen’s Diverse Intelligence research series, click here. About Nielsen Nielsen Holdings plc (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services for all devices on which content—video, audio and text—is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry’s only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen also provides its clients with analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.


Patent
Nielsen, Meyer, Boesen, Sommer, Song, Schramm Andreas, Pfeffer, Larsen, Pedersen and Dong | Date: 2013-10-09

A conductive electronic material is provided, which consist of one or more conductive fibres of a chain of bacterial cells, which comprise a plurality of said conductive fibres and/or subfibre filaments arranged in parallel in the periplasmic space along the length and around the periphery of said chain of cells, wherein the outside of said chain of cells is non-conductive. Also, electronic components and device structures, which comprise such conductive material is provided, as well as methods of their production.


Patent
Morgan and Nielsen | Date: 2014-07-02

A personal armband storage device includes a body portion (10) having an opening (16) for access to a storage compartment, a back plate attached to the body portion, the back plate including a plurality of layers of material arranged to mirror the musculature of a human upper arm in the region where the deltoid muscle, the triceps, muscle, and the bicep muscle meet; and a V-shaped strap (12) attached to the back plate for securing the body portion to a user. The personal armband storage device is resistant to slippage during physical activity due to increased friction between the back plate and the upper arm.


Patent
Morgan and Nielsen | Date: 2013-03-27

A personal armband storage device (10) includes a body portion (14) having an opening for access to a storage compartment, a back plate (60) attached to the body portion (14), the back plate (60) including a plurality of layers of material arranged to mirror the musculature of a human upper arm in the region where the deltoid muscle, the triceps, muscle, and the bicep muscle meet; and a V-shaped strap (12) attached to the back plate (60) for securing the body portion (14) to a user. The personal armband storage device (10) is resistant to slippage during physical activity due to increased friction between the back plate (60) and the upper arm.


News Article | February 22, 2017
Site: www.prnewswire.com

NEW YORK, and SUNRISE, Fla., Feb. 22, 2017 /PRNewswire/ -- Nielsen (NYSE: NLSN) announced today that Pet Retail Brands, the third-largest pet specialty retailer in North America, has chosen Nielsen as its primary analytic provider.  With this announcement, Nielsen further expands its cover...


A high-insulation concrete panel (18) as well as a method of producing a high-insulation concrete panel (18) made in a lightweight structure, having a load-bearing rear wall (8), an insulation (11,14), and which eliminates thermal bridges in the finished construction and also satisfies the requirements of resistance to moisture, maximum heat accumulation capacity, load-bearing structure for storey partitions, low weight, optimized thickness, great tightness after mounting, cast tight connections, great production friendliness, and where as much work as possible is carried out under cover at the factory. Use of the high-insulation concrete panel (18) is also described.


Patent
Nielsen | Date: 2016-02-17

The present invention relates to a method of mounting a frame (1) on a building structure, the method comprising the steps of providing a frame (1) that is provided with a frame element (2) having a first longitudinal axis A, providing an attachment member (22,23,24,25) in the building structure where the attachment member (22,23,24,25) comprises a first end (22,23,24,25) attached to the building structure and a second free end (22,23,24,25), providing a coupling member (3) on an outer periphery (4) of the frame element (2), where the coupling member (3) is slidably arranged on the outer periphery (4) in a direction parallel to the first longitudinal axis A of the frame element (2), and where the coupling member (3) comprises a receiving portion (17) adapted to receive the attachment member (22,23,24,25), arranging the frame element (2) adjacent to the attachment member (22,23,24,25), and sliding the coupling member (3) in the direction parallel to the first longitudinal axis A of the frame element (2) so that the receiving portion (17) of the coupling member (3) surrounds the attachment member (22,23,24,25) at least partly and fixes the frame (2) and coupling member (3) relative to the attachment member (22,23,24,25). The present invention further relates to a frame (1) to be mounted on a building structure.


A rabbet element (1) for doors and windows, said rabbet element (1) comprising an insulation (2), where at least two sides of the insulation (2) have screwable plates (3) glued thereon. The invention also relates to a method of mounting the rabbet element (1) as well as use of the rabbet element. The said rabbet element (1) and the said method ensure complete airtightness between windows and doors and the facade plane, so that national and/or international requirements with respect to the airtightness of buildings may be observed. Also, line loss (heat loss in the edge zones) around windows and doors is prevented, thereby obviating the risk of draught, condensation and heat loss.


A foundation element (1), which comprises a front plate (2), an insulation element (3) as well as a plurality of columns (6) and beams (7), a method of mounting as well as use of the same foundation element (1), which element (1) both insulates, supports and minimizes the line loss in the foundation structure and also minimizes the consumption of concrete considerably relative to the normal consumption of corresponding foundations. It is moreover an object of the invention to minimize the consumption of time at foundations works.


Patent
Nielsen | Date: 2014-09-17

Apparatus (1) for sorting used bricks (2). The apparatus (1) is adapted to remove mortar, debris and brick pieces from the used bricks, whereby cleaned bricks are provided. The apparatus comprises a transport unit (4) for transporting the used bricks 2 and at least one sorting unit (5) comprising sorting stations (6) for removing mortar and brick, and a cleaning unit (7) for removing the mortar adhering to the sorted used bricks (2). The transport unit (4) comprises a number of separated parallel tracks (9) adapted to transport the bricks 2 axis-parallel to the transport direction of the tracks (9), and in the tracks (9) at least one sorting station (6) is placed. The sorting station (6) is adapted to lead the used bricks (2) measuring at least a length X from one end to the other end of the brick (2), said length being parallel with the longitudinal axis of the bricks, said bricks passing the sorting unit (5).

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