Mercedes-Benz is a German automobile manufacturer, a multinational division of the German manufacturer Daimler AG. The brand is used for luxury automobiles, buses, coaches, and trucks. The headquarters of Mercedes-Benz is in Stuttgart, Baden-Württemberg, Germany.The name first appeared in 1926 under Daimler-Benz but traces its origins to Daimler-Motoren-Gesellschaft's 1901 Mercedes and to Karl Benz's 1886 Benz Patent Motorwagen, which is widely regarded as the first gasoline powered automobile. Mercedes-Benz's slogan is "Das Beste oder nichts" . Mercedes-Benz is part of the "German Big 3" luxury automakers, along with Audi and BMW, which are the best selling luxury automakers in the world. Wikipedia.
News Article | April 27, 2012
Twilio, developer of a VoIP API that is used by companies like eBay, Airbnb and Hulu to add voice services into their consumer apps, has been adding support for European countries as part of its expansion strategy, first the UK and then Austria, Denmark, France, Ireland and Poland. Now Twilio is giving that effort a bit more muscle with the appointment of its first full-time, permanent employee outside the U.S. James Parton is joining the company as its new European marketing director. His hiring is also effectively a jab at the carrier market that Twilio very much has the chance to really disrupt: Parton has been poached from Telefonica, the Spanish mobile powerhouse, where he has most recently been running developer marketing for Telefonica’s multi-regional API effort BlueVia, and before that for BlueVia’s more local precursor, Litmus at O2 UK. Parton’s experience of explaining and connecting telephony services with developers, and his existing connection with the developer community in Europe, are both essential for Twilio right now as it looks for more traction in the region. Parton will be starting officially on June 1, and will be based out of London. And Parton is also hiring more people to join him, according to a post on his blog. Specific skills mentioned are those interested in developer evangelism and customer support — which indicates that Twilio is looking to develop a full set of services more local to Europe, not just hire a bunch of sales people. No permanent replacement yet has been determined for Parton at Telefonica, but the company is now actively on the lookout to replace him. “Having done the developer work for a large company for the last five years created an itch that I needed to scratch,” Parton told TechCrunch when asked why he took the job. “I wanted to get out of the big company culture and Twilio is on a huge growth trajectory. This means a lot to me and I can’t wait to get cracking.” (Yes, he is British.) Twilio up to now has been fairly quiet in Europe as it has been getting the building blocks in place to launch a full service in the region. That’s taken longer to sort out here than in the U.S. because of that old chestnut, European fragmentation: even the process of getting VoIP lines and access requires country-by-country applications and negotiations. One of the things that has caught people’s attention up to now has been the company’s ability to pick up a lot of big customers, as well as a number of smaller developers, using its service. Parton says that while up to now Twilio has started to tap into the “long tail of developers,” he will be focused on picking up more “marquee customers” in the form of big brands and other interesting companies that the company can use as case studies to promote the use of Twilio. Parton knows all too well, from the other side of the competitive field, the challenges of trying to add disruptive and new services into the entrenched world of telecoms as a way of developing new streams of revenue — and making sure companies like Twilio don’t eat carriers’ proverbial lunch. “One of telcos’ biggest challenges is the perception issue, and trying to convince developers and startups to work with them. They have a history of over-promising and under-delivering. We overcame some of that with BlueVia but Twilio has been faster.” Twilio, he says, has been faster to cut-through because of how they’ve developed and executed on the product. “It’s super easy for developers to pick up and get started.” Twilio has to date raised $33.7 million in funding from an A-list of backers including Besssemer Venture Partners, Union Square Ventures and Dave McClure. Update: To be clear, Parton is the first full-time and permanent employee outside the U.S. but he’s not the very first person to work for Twilio in Europe. Stevie Graham has been a UK developer evangelist for the company on a contract basis since September 2011: that’s a link to the blog post announcing his arrival, where he refers to himself as “the first and only Twilio employee outside of the United States.” He has also been working full-time.
Karaali D.,Mercedes Benz |
Gumussoy C.A.,Technical University of Istanbul |
Calisir F.,Technical University of Istanbul
Computers in Human Behavior | Year: 2011
This study aims to identify, using an extended Technology-Acceptance Model (TAM), the factors affecting the decision of using a web-based learning system among blue-collar workers in the automotive industry. A structural equation-modeling approach was applied to identify the variables that significantly affect the decision of using the system. Using LISREL 8.54, data collected from 546 blue-collar workers were used to test the proposed research model. Empirical testing of the extended TAM found all paths to be significant in the hypothesized directions, that is, the results of the study strongly support the application of extended TAM in predicting the blue-collar workers' intention to use a web-based learning system. Among the factors, social influence is a much stronger predictor of user intention compared to others. The study concludes with the implications of this study for managers and recommendations for possible future research. © 2010 Elsevier Ltd. All rights reserved. Source
News Article | July 1, 2016
A partnership has been forged between BMW, Intel and Mobileye for the development of self-driving car technology that will be used for BMW's iNext autonomous electric vehicle, set for a 2021 release. The group will be looking to create what they hope will become the industry standard for safe self-driving technology, with the platform of the partnership to be an open one. That means other companies would be able to use the technology in the development of their own driverless cars. In a press release, Intel said that the goal of the partnership is to be able to develop systems in which drivers will not only be able to safely take their hands off the car's steering wheel, but also take their eyes off the road and their minds off of driving. As such, travel time within self-driving cars can be converted into leisure or work time. The final stage of the technology would allow self-driving cars to move without drivers inside, allowing for the potential of fleets of driverless vehicles by 2021 for automated ride-sharing services. Intel, while holding the status as the biggest chipmaker in the world due to its overwhelming presence in the market for computer processors, still lags behind other firms, including Infineon Technologies and NXP Semiconductors, in supplying chips to the automotive industry. The project would require Intel to commit hundreds of its employees, along with hundreds of million of dollars. Meanwhile, Mobileye, a company based in Jerusalem, has been the early leading supplier for the components, including cameras and software, that allow vehicles to map out their surroundings. General Motors and Tesla Motors are two other clients that have used the firm's products. The partnership between these two companies is integral to BMW's plans for its iNext self-driving vehicle, especially as consumers are now basing their purchases not on the horsepower that vehicles provide but rather on the technology that they contain. If other manufacturers eventually use the platform being developed by BMW, despite being a competitor in the automobile industry, it could propel significant innovations in self-driving car technology and its future on the road. The news comes just as reports broke out regarding the first-ever fatality caused by a self-driving car, with Tesla Motors revealing that a car crash while a Tesla Model S was on Autopilot mode killed the driver. With a 2021 release date for the iNext, though, the question remains as to whether the electric vehicle would already be too late. Competitors such as Tesla Motors, Mercedes Benz and Audi are looking to make significant progress in their electric car offerings years before the planned release of BMW's product. © 2016 Tech Times, All rights reserved. Do not reproduce without permission.
News Article | February 11, 2016
Tesla is preparing to unveil the $35,000 Model 3 on March 31, as the company announced on its fourth quarter 2015 earnings call. Production and delivery of the Tesla Model 3 is slated to begin in late 2017. Tech Times previously reported that the Model 3 was all geared up for a launch in March 2016 , according to a statement released in November by Elon Musk. The company had also revealed back in May 2015 that it planned to introduce the much-anticipated Model 3 in March this year, but some were expecting a delay. With the latest announcement, however, it seems like Tesla's original plan to launch the vehicle in March will push through after all. Musk even sent out a number of tweets and in one of them, he mentioned dates such as March 31 and April 1 for those who want to make their reservations for the Model 3. Musk also promised to unveil more details on Model 3 in the coming weeks. The Tesla Model 3 is expected to be significantly lighter than the Model S. In line with its upcoming launch, the company plans to invest in equipment that would provide support to its cell production at its Gigafactory. Here, the company plans to start installing the Model 3's production machinery. Tesla also plans to open 80 more retail and service locations while it expands its Supercharger locations to around 300 more. At the earnings call, Tesla revealed how its Model S became the sole vehicle in its class to have enjoyed growing sales last year. The same impressive performance was seen in the competitors' home location and in other locations where the government has no purchase incentives for electric vehicles. "Model S is winning," said Tesla. "For example, in Switzerland, Model S outsold the Mercedes Benz S-Class, the BMW 7-Series, the Porsche Panamera and the Audi A-8 combined for the full year, and also outsold the Mercedes Benz E-Class." Tesla also announced plans to deliver 80,000 to 90,000 Model S and Model X vehicles this year and added that its average vehicle transaction price is expected to slightly increase in the same year. "Q1 operating expenses should increase just slightly from Q4 as we sharpen our focus on expense management," said Tesla. "Then as development work continues on Model 3 and as we expand to support growth, operating expenses should increase throughout 2016, so that for the full year total operating expenses should increase by about 20 percent."
News Article | June 10, 2015
Mercedes Benz with its parent company Daimler has revealed that it will be launching its own line of personal power packs for usage within homes and for small businesses before the year ends. The batteries will be exclusively available in Germany initially, though Daimler has said that it is planning to gradually expand sales of the power packs to other countries in Europe as well as to the United States in the medium-term future. Executives of Daimler, however, point out that the decision of the company to enter the market for home batteries is not a response to the unveiling of Tesla Motors' Powerwall, which were designed to allow users to become more self-sufficient in the energy used by their homes. Daimler's version will be created by Accumotive, a wholly owned subsidiary of the company which has been producing the lithium-ion battery systems that are found in the automobile company's hybrid and electric cars. Accumotive also just happens to be in the business of manufacturing high-capacity battery systems for large industrial and commercial applications, and has been in such a business since 2012. The home batteries that Mercedes Benz and Daimler will release will share many similarities with the lithium-ion battery systems that can be found in its vehicles. The personal power packs will work just like the Powerwall of Tesla, charging themselves up during off-peak times of the day when the electricity rates are lower and then releasing the stored energy for use during peak times when electricity rates are higher. Two or more of the batteries can be used if the user would require more energy, and customers that are looking to take advantage of the system even more can link it up to solar panels or wind turbines. The energy created by these power generating systems will then be stored in the batteries for later use. The Powerwall of Tesla Motors received massive demand, as the battery system is currently sold out until at least the middle of next year. Reservations for the home-use Powerwall have reached 38,000 units, while that of the Powerpacks, which is the commercial-use version of the Powerwall, has sold 2,800 units. Daimler is expecting a similar response once it begins selling the product in Germany. The plan is to initially offer the battery system to rich families that are looking to dive into renewable energy for their homes, small and medium sized companies that need a reliable backup source for power and islands where power sources are unstable. No price has yet been revealed for Daimler's product, but first deliveries are expected by late summer or early fall.