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Rodriguez-Entrena M.,Institute of Agricultural Research and Training IFAPA | Salazar-Ordonez M.,University of Cordoba, Spain | Cordon-Pedregosa R.,University of Cordoba, Spain | Cardenas J.L.,University of Cordoba, Spain
British Food Journal | Year: 2016

Purpose – Starting from a territorial development project in Western Honduras (Copán and Ocotepeque), farmers aimed to increase and add value to agricultural production by producing and commercializing granulated brown sugar (panela). The Western Honduras sugar market was studied, from the supply and demand side, in order to particularly understand consumer preference which is considered a key to increase smallholder farmers’ income in rural areas. Design/methodology/approach – The research included a qualitative study by means of six visits for observation and data compilation to stores, four face-to-face open semi-structured interviews with store owners and a focus group with local producers to acquire a global picture of the main regional sugar market characteristics from the supply side. Moreover a quantitative analysis applying a Choice Experiment to study consumer preferences was performed acquiring higher knowledge from the demand side. Findings – First, it was found that Honduras sugar market could be experiencing monopolistic practices and white sugar to 9 lempiras per pound was the most popular product according to the qualitative study. Second, for consumers who knew dulce de panela, granulated brown sugar was preferred over refined white sugar. Consumers who had a high level of education, came from rural areas, considered brown sugar to be healthier and read nutritional information were more prone to consume granulated brown sugar. On the other hand, the estimated selling price was around 16 lempiras/pound, but consumers were willing to pay at the most 11.59 lempiras/pound. Nevertheless, market share simulation showed a market niche to comercialize granulated brown sugar – panela. Originality/value – This research is of academics, farmers and policy makers value. There are no studies analyzing consumer behavior regarding granulated brown sugar in Honduras. The results provide information about the previous steps which need to be given for smallholders in order to commercialize this novelty product; and it stressed the necessity of highlighting health claims on panela which would involve political actions. © 2016, © Emerald Group Publishing Limited. Source

Bonet-Garcia F.J.,University of Granada | Perez-Luque A.J.,University of Granada | Moreno-Llorca R.A.,University of Granada | Perez-Perez R.,University of Granada | And 2 more authors.
Biological Conservation | Year: 2015

The socioeconomic impact of protected areas, crucial to conservation, has been investigated mainly in low-income, highly biodiverse, contexts. However, studies are needed on the impact of protected areas in high-income places managed for millennia. This work evidences spatial relationships of protected areas and human well-being changes in a highly biodiverse area of southern Spain. We calculated well-being using a synthetic indicator (called the P2 distance) that integrates information from 22 socioeconomic variables using an iterative procedure to weight the input variables. We used 22 variables to describe well-being according to the categories proposed by the Millennium Ecosystem Assessment. The results reveal significant increases in well-being in Andalusian municipalities between 1989 (when these protected areas were designated) and 2009. This increase was significantly higher in municipalities within protected areas. We also found that a protected municipality increases in well-being irrespective of the size of the protected area encompassing it or the areal percentage covered by the protected area. These results strongly evidence a spatial correspondence between protected areas and improvement of the well-being of local municipalities in areas with long histories of human management. © 2015 Elsevier Ltd. Source

Rodriguez-Entrena M.,Institute of Agricultural Research and Training IFAPA | Salazar-Ordonez M.,University of Cordoba, Spain | Becerra-Alonso D.,University of Seville
Journal of the Science of Food and Agriculture | Year: 2016

BACKGROUND: This paper studies which of the attitudinal, cognitive and socio-economic factors determine the willingness to purchase genetically modified (GM) food, enabling the forecasting of consumers' behaviour in Andalusia, southern Spain. This classification has been made by a standard multilayer perceptron neural network trained with extreme learning machine. Later, an ordered logistic regression was applied to determine whether the neural network can outperform this traditional econometric approach. RESULTS: The results show that the highest relative contributions lie in the variables related to perceived risks of GM food, while the perceived benefits have a lower influence. In addition, an innovative attitude towards food presents a strong link, as does the perception of food safety. The variables with the least relative contribution are subjective knowledge about GM food and the consumers' age. The neural network approach outperforms the correct classification percentage from the ordered logistic regression. CONCLUSION: The perceived risks must be considered as a critical factor. A strategy to improve the GM food acceptance is to develop a transparent and balanced information framework that makes the potential risk understandable by society, and make them aware of the risk assessments for GM food in the EU. For its success, it is essential to improve the trust in EU institutions and scientific regulatory authorities. © 2015 Society of Chemical Industry. Source

Rodriguez-Entrena M.,Institute of Agricultural Research and Training IFAPA | Salazar-Ordonez M.,University of Cordoba, Spain
Appetite | Year: 2013

The application of genetic engineering to agriculture has led to an important and controversial innovation in the food sector, so-called Genetically Modified (GM) food. A great deal of literature has studied cognitive and attitudinal factors conditioning consumers' acceptance of GM food, knowledge being one of the most inconsistent variables. Notwithstanding, some authors suggest closer attention should be paid to " science literacy" , even more so than knowledge. This paper studies the potential role of consumer literacy fields - i.e. consumer scientific-technical or social-humanistic literacy - in determining consumer choice behaviour towards GM foods. We analyse the strength of the moderating effects produced by consumer university training in some of the most important factors which influence consumers' innovative product acceptance, such as perceived benefits and risks, attitudes to GM technology, trust in institutions or knowledge. The research is performed in southern Spain, using a variance-based technique called Structural Equation Modelling by Partial Least Squares (PLSs). The results show that perceived benefits and risks play a significant role in shaping behavioural intentions towards GM food, the attitude to GM technology being the main driver of consumers' beliefs about risks and benefits. Additionally, behavioural intentions display some differences between the scientific-technical and social-humanistic literacy fields, the variables of trust in institutions and knowledge registering the most striking differences. © 2012 Elsevier Ltd. Source

Carmona-Torres C.,Institute of Agricultural Research and Training IFAPA | Parra-Lopez C.,Institute of Agricultural Research and Training IFAPA | Groot J.C.J.,Wageningen University | Groot J.C.J.,Radboud University Nijmegen | Rossing W.A.H.,Wageningen University
Landscape and Urban Planning | Year: 2011

The design of efficient public policies that aim to improve the provision of ecosystem services faces the problem that many ecosystem services are only apparent at spatial levels beyond the level at which they are managed. This makes it impossible to measure the contribution of individual resource managers to the provision of these services, as is the case in landscapes managed by private landowners such as farmers. As a consequence, the magnitude of the public support associated with the implementation of a policy cannot be specified down to the level of the individual manager/land owner. In this situation, institutional arrangements among resource managers are needed to determine how the public support defined at the higher level can be fairly distributed. This paper proposes a financial compensation arrangement among resource managers in a landscape, based on the Kaldor-Hicks criterion leading to a Pareto-optimal improvement, and explores the institutional requirements for the effective implementation of this arrangement. The proposed arrangement is illustrated with a case study in a woodland landscape in The Netherlands. The results show that private benefits among farms differed considerably due to biophysical, ecological and geographic differences among the farms. The financial compensation arrangement could contribute to improved equity among natural resource managers, which has been proposed as a key requirement for implementation of effective governance of environmental changes. The discussion addresses the institutional requirements of the proposed arrangement for governance structures that effectively deal with biophysical and socio-economic scale mismatches in sustainable use of natural resources. © 2011 Elsevier B.V. Source

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