Fundacion InterAmericana Del Corazon Argentina FIC Argentina

Buenos Aires, Argentina

Fundacion InterAmericana Del Corazon Argentina FIC Argentina

Buenos Aires, Argentina
SEARCH FILTERS
Time filter
Source Type

Allemandi L.,Fundacion InterAmericana del Corazon Argentina FIC Argentina | Castronuovo L.,Fundacion InterAmericana del Corazon Argentina FIC Argentina | Tiscornia M.V.,Fundacion InterAmericana del Corazon Argentina FIC Argentina | Ponce M.,Fundacion InterAmericana del Corazon Argentina FIC Argentina | Schoj V.,Fundacion InterAmericana del Corazon Argentina FIC Argentina
Public Health Nutrition | Year: 2017

Objective: To describe the number of processed and ultra-processed food (PUPF) advertisements (ads) targeted to children on Argentinean television (TV), to analyse the advertising techniques used and the nutritional quality of the foods advertised, and to determine the potential exposure of children to unhealthy food advertising in our country. Design: Five free-to-air channels and the three most popular children’s cable networks were recorded from 07.00 to 22.00 hours for 6 weeks. Ads were classified by target audience, type of product, advertised food categories and advertising strategies used. The NOVA system was used to classify food products according to industrial food processing level. Nutritional quality was analysed using the Pan American Health Organization’s nutrient profile model. Setting: Buenos Aires, Argentina. Results are considered applicable to most of the country. Subjects: The study did not involve human subjects. Results: Of the sample of food ads, PUPF products were more frequently advertised during children’s programmes (98·9 %) v. programmes targeted to the general audience (93·7 %, χ 2=45·92, P<0·01). The top five food categories were desserts, dairy products, non-alcoholic sugary beverages, fast-food restaurants, and salty snacks. Special promotions and the appearance of cartoon characters were much more frequent in ads targeting children. Argentinean children are estimated to be exposed to sixty-one ads for unhealthy PUPF products per week. Conclusions: Our study showed that Argentinean children are exposed to a high number of unhealthy PUPF ads on TV. The Argentinean Government should build on this information to design and implement a comprehensive policy to reduce exposure to unhealthy food marketing that includes TV and other communication channels and places. Copyright © The Authors 2017


Schoj V.,Fundacion InterAmericana Del Corazon Argentina FIC Argentina | Allemandi L.,Fundacion InterAmericana Del Corazon Argentina FIC Argentina | Ianovsky O.,Fundacion InterAmericana Del Corazon Argentina FIC Argentina | Lago M.,Fundacion InterAmericana Del Corazon Argentina FIC Argentina | Alderete M.,Fundacion InterAmericana Del Corazon Argentina FIC Argentina
Cancer Causes and Control | Year: 2012

Background There is scarce evidence of secondhand smoke (SHS) and disparity in developing countries.We evaluated the relationship between socio-demographic variables and secondhand smoke-related factors in Argentina. Methods We conducted a randomized telephone survey (2008/2009) in 25 Argentinean cities. We included a sample of 160 respondents per city stratified by sex and age. We used different generalized multivariate regression models with a confidence interval of 95 % for the five outcome variables. Results We sampled 4,000 respondents, 52.2 % women, 36 % adolescents and young adults (15-29 years), 58 % C12 years of education, and 72.6 % nonsmokers. Support to 100 % smoke-free environment legislation was higher in older than in younger respondents, OR = 1.5 (IC: 1.2-2.0), and in people with higher education levels, OR = 1.2 (IC: 1.1-1.4). Exposure to SHS was significantly lower in men than in women at home and in public places, IRR = 0.7 (IC: 0.5-0.9) and IRR = 0.8 (IC: 0.6-0.9), respectively. Older respondents reported lower exposure at home and in public places than adolescents and young adults, IRR = 0.6 (IC: 0.4-0.8) and IRR = 0.4 (IC: 0.3-0.5), respectively. People with higher education levels had a higher level of exposure in indoor public places than less educated people, IRR = 1.1 (IC: 1.1-1.2). Knowledge of respiratory disease in children caused by SHS exposure was lower in men than in women, RRR = 0.3 (IC: 0.1-0.6). Perceived compliance was higher in men than in women, OR = 1.4 (IC: 1.1-1.8) and in people with higher education levels, OR = 1.2 (IC: 1.1-1.4). Older and more educated respondents were more empowered than. younger and less educated people, OR = 1.5 (IC: 1.2-1.9) and OR = 1.2 (IC: 1.1-1.3), respectively. Reference groups for each variable were age: 15-29; education: B7 years; and sex: men. Conclusions This is the first study to explore sociodemographic variables regarding secondhand smoke in our country. Women and younger people are more vulnerable to SHS-related factors in Argentina. © 2012 Springer Science+Business Media B.V.

Loading Fundacion InterAmericana Del Corazon Argentina FIC Argentina collaborators
Loading Fundacion InterAmericana Del Corazon Argentina FIC Argentina collaborators