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Bors I.,ArcelorMittal | Dimitriu S.,Bucharest Chamber of Commerce and Industry Bucharest
Metalurgia International | Year: 2013

Steel industry in Romania is fully privatized with major "players" in the global steel market. The most important of them are: ArcelorMittal - Luxemburg, Mechel - Russia, TMK - Russia, Tenaris - Argentina, Samsung - Germany, Erdemir - Turkey, Hotmetal - Israel, Max Aicher - Germany. Change of ownership through privatization influenced more market and production policies of the steel companies, influenced also by the global crisis. There is a continuous increasing of electric steel production in recent years, the electric steel production in 2011 reaching almost the level of converter steel production. The reason is mainly determined by market policies of each group, depending on the presence in the domestic market but also on the foreign markets penetration policy. Analyzing productions from years of crisis and beyond, we find that achievement in 2011 is about at the year 2010 level. Some companies such as Mechel Targoviste. Silcotub Calarasi. Mechel Otelu Red and TMK Resita recovered production levels achieved before the crisis (2007). ArcelorMittal Galati and ArcelorMittal Hunedoara have accomplishments in 2011 about 50% compared to 2007.Estimates for 2012 are for a steel production on the level of 2011, being influenced by strong pressure from importers from the third markets (Turkey. Russia and Ukraine). An analysis of the production evolution, on assortments, shows that most assortments have not recovered from the downturn during the crisis. Evolutionary situation is found in the table below. Compared to 2009. the year of deep crisis in the steel industry in Romania, in 2010 and 2011 the apparent consumption increased in all assortments, meaning that in these two years has been made a substantial recovery in domestic consumption, but mainly on imports account. Suggestive is another indicator that we are watching with concern - import share in apparent consumption of steel products and its evolution in the previous period of the crisis (2007) and in the current period (2010-2011).

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