Aston Martin Lagonda Limited is a British manufacturer of luxury sports cars and grand tourers. It was founded in 1913 by Lionel Martin and Robert Bamford.The firm became associated with luxury grand touring cars in the 1950s and 1960s, and with the fictional character James Bond following his use of a DB5 model in the 1964 film Goldfinger.The company has had a chequered financial history, including bankruptcy in the 1970s, but has also enjoyed long periods of success and stability, including under the ownership of David Brown, from 1947 to 1972 and of the Ford Motor Company from 1994 to 2007.In March 2007, a consortium of investors, led by David Richards, purchased 92% of Aston Martin for £479 million, with Ford retaining a £40 million stake.David Richards became chairman of Aston Martin. In December 2012, the Italian private equity fund Investindustrialsigned a deal to buy 37.5% of Aston Martin, investing £150 million as a capital increase. Wikipedia.
Agency: GTR | Branch: EPSRC | Program: | Phase: Research Grant | Award Amount: 4.22M | Year: 2011
The UK automotive industry is a large and critical sector within the UK economy. It accounts for 820,000 jobs, exports finished goods worth £8.9bn annually and adds value of £10bn to the UK economy each year. However, the UK automotive industry is currently facing great challenges, such as responsibility for a 19% and growing share of UK annual CO2 emissions, strong international competition, declining employment and hollowing-out of the domestic supply chain, and enormous pressure from regulatory bodies for decarbonisation. A solution to these challenges comes from the development and manufacture of low carbon vehicles (LCVs), as identified by the UK government. Vehicle lightweighting is the most effective way to improve fuel economy and to reduce CO2 emissions. This has been demonstrated by many vehicle mass reduction programmes worldwide. Historically vehicle mass reduction has been achieved incrementally by reducing the mass of specific vehicle parts piece-by-piece, with little consideration of the carbon footprint of input materials and closed-loop recycling of end of life vehicles (ELVs). Our vision is that the future low carbon vehicle is achieved by a combination of multi-material concepts with mass-optimised design approaches through the deployment of advanced low carbon input materials, efficient low carbon manufacturing processes and closed-loop recycling of ELVs. To achieve this vision, we have gathered the best UK academic brainpower for vehicle lightweighting and formed the TARF-LCV consortium, whose members include 8 research teams involving 18 academics from Brunel, Coventry, Exeter, Imperial, Manchester, Nottingham, Oxford Brookes and Strathclyde. TARF-LCV aims to deliver fundamental solutions to the key challenges faced by future development of LCVs in the strategic areas of advanced materials, enabling manufacturing technologies, holistic vehicle design and closed-loop recycling of ELVs. We have developed a coherent research programme organised 6 work packages. We will develop closed-loop recyclable aluminium (Al) and magnesium (Mg) alloys, metal matrix composites (MMCs) and recyclable polymer matrix composites (PMCs) for body structure and powertrain applications; we will develop advanced low carbon manufacturing technologies for casting, forming and effective vehicle assembly and disassembly; and we will develop mass-optimised design principles and specific life cycle analysis (LCA) methodology for future LCV development. To deliver the 4-year TARF-LCV programme, in addition to the EPSRC funding requested, we have leveraged financial support for 2 post-doctoral research fellows from the EPSRC Centre-LiME at Brunel University and LATEST2 at Manchester University, and for 9 PhD studentships from partner universities. Consequently, the TARF-LCV research team will include 18 academics, 11 post-doctoral research fellows and 18 research students. This not only ensures a successful delivery of the TARF-LCV research programme, but also provides a training ground for the future leaders of low carbon vehicle development in the UK.
News Article | February 15, 2017
The iconic British luxury brand selects Thunderhead’s ONE Engagement Hub to support its Customer Engagement strategy 15 February 2017, London – Thunderhead, the leader in enterprise technology for customer engagement, today announces its collaboration with Aston Martin, the British sports car manufacturer, to increase Aston Martin’s understanding of customer behaviour and to enrich their customer experience. Thunderhead’s ONE is a cloud-based customer engagement platform that surfaces unique customer insight and journey behaviour. It enables enterprises across all industry sectors to optimise marketing and customer retention strategies, and drive conversation-led engagement, building stronger and more valuable relationships with their customers. Aston Martin will use Thunderhead’s ONE Engagement Hub to deliver insights and a rich understanding of each customer’s individual journey. Aston Martin intends to use the behavioural insights and journey analytics delivered by ONE to connect to both dealers and customers, building deeper and more personal relationships with prospective and current customers. Aston Martin Vice President and Chief Marketing Officer Simon Sproule commented, “Thunderhead’s ONE Engagement Hub allows us to develop a greater understanding of our customers and prospects, in line with their expectations of our brand. Our 2nd Century plan will see our business grow, supported by the greater insight and intelligence that ONE will deliver.” “The next generation of Aston Martin cars are incredibly exciting,” said Glen Manchester, Thunderhead CEO and founder. “Optimising Aston Martin’s investment in Salesforce CRM, ONE is the Customer Operating System™ that will deliver true omni-channel customer engagement and usher in a new era of customer centricity and innovation. We are absolutely thrilled to be working with Aston Martin to make their visionary approach to customer engagement a reality.” About Aston Martin Aston Martin is an independent British luxury sports car company. Famous for the creation of beautiful hand-crafted sports cars, the Aston Martin range today comprises the Vantage, Rapide S, Vanquish, DB11 and special-series cars such as the Vanquish Zagato and Aston Martin Vulcan. Based in Gaydon, England, Aston Martin designs and creates sports cars which are sold in more than 50 countries around the world. Founded in 1913, the company recently launched its six-year Second Century plan for sustainable long-term growth. This is underpinned by the replacement of our entire sports car range, including the all-new DB11, an all-electric RapidE, the reintroduction of the Lagonda marque, as well as the development of a new manufacturing centre in St Athan, Wales which will build our new sports utility vehicle. About Thunderhead Customers don’t talk to you because they like you, they talk to you because they need something; they need it now and on the platform that suits them. At Thunderhead we join up web, mobile, high street and contact centre customer experiences, connecting them with your existing CRM system giving you a multi-dimensional view of your customers. Our intuitive ONE Engagement Hub allows you to act on the right customer need at the right time. For the first time, customer relationships can be effectively managed at scale. Now you can interact with customers as individuals. Effortless engagement just got personal. Thunderhead helps brands and consumers live in harmony. Unlock the potential of effortless engagement and happier customers with Thunderhead.
Aston Martin Lagonda Ltd | Date: 2013-04-05
A vehicle assembly, comprising a vehicle grille and one or more body structure components, such as fenders. The vehicle grille is displaceable relative to the body structure components, wherein in a first position of the grille, the grille provides support to at least a part of the one or more body structure components and wherein in a second position, said support is reduced. A vehicle grille and a vehicle bonnet are also disclosed.
Aston Martin Lagonda Ltd | Date: 2010-08-26
A motor car (10) has windows (28, 49) which can have a first H_(1 )fully closed position and a lower H_(2 )position in which water tightness is still provided but opening of a frameless window assembly/door assembly can be achieved more quickly from the point in time in which the door handle 44, 46) is operated. The Hi position may be selected as the vehicle accelerates above a given speed and the H_(2 )position may be selected when the vehicle door is closed, and the window may also have a short-drop H_(3 )lower re-spool H_(4 )position or in the case of a rear window a three quarter lowered H_(5 )position.
Aston Martin Lagonda Ltd | Date: 2014-11-27
A wheel carrier assembly (104) for a vehicle (110) is clamped on a frame (14) and a carbon composite brake disc 41 of the assembly is bedded by pneumatically applying the brake pads to the brake disc so as to heat the disc in cycles, the wheel carrier assembly then being removed from the frame and fitted to the vehicle.
Aston Martin Lagonda Ltd | Date: 2012-12-20
A cycling vehicle (10) comprising a frame (12) and a drive wheel (14) connected to the frame (12) by a suspension (18). The suspension (18) comprises a strut (18) extending from the frame (12) to a central axis of the drive wheel (14). The strut (18) is a counterlevered from the frame (12) and is arranged set so as to be dynamically variable in length in order to provide suspension travel.
Aston Martin Lagonda Ltd | Date: 2011-01-26
A crash load absorption structure for a motor vehicle. The structure includes a compressible load absorbing structure. The compressible load absorbing structure includes a front portion and a rear portion. The front portion and the rear portion are arranged to compress under a crash load along a generally longitudinal direction. The compressible load absorbing structure also includes a structural joint located within the compressible load absorbing structure, the joint is between at least two structural members. A load transfer element is configured to promote breaking of the structural joint during a vehicle crash.
Aston Martin Lagonda Ltd | Date: 2013-06-24
A vehicle assembly comprising a vehicle body panel and hinge means connecting the vehicle body panel to a vehicle structure, spacing means arranged with the hinge means for maintaining at least a part of the vehicle body panel in a predetermined spacing from the vehicle structure when the hinge means is in a first position, the spacing means being configured to suffer substantially brittle failure when a predetermined load is applied thereto.
Aston Martin Lagonda Ltd | Date: 2013-07-31
A decklid (12) for an automobile (10) has an integral aerofoil (24) providing an aero duct (26) between the aerofoil (24) and an upper face section (16) of the decklid (12), the aerofoil (24) being produced hollow using a mandrel (106) to consolidate workpiece material (133) of the (aerofoil 24) inside a void (132) within mould parts (102), (104), the method and apparatus providing the decklid (12) with smoothly merging and continuous A surfaces, as well as smoothly merging B surfaces.
Aston Martin Lagonda Ltd | Date: 2012-07-18
A crash load absorption structure 18 for a motor vehicle includes primary 18, secondary 22 and tertiary 24 crush cans and a load transfer element 52 which may apply crash load at a location part-way along the structure and may promote breaking of a structural joint within the structure.