Portland, OR, United States
Portland, OR, United States

Adidas AG is a German multinational corporation that designs and manufactures sports shoes, clothing and accessories. The company is based in Herzogenaurach, Bavaria, Germany. It is the holding company for the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-Adidas golf company (including Ashworth), 9.1% of FC Bayern Munich and Runtastic, a former-Austrian fitness company Wikipedia.


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Patent
Adidas Inc. | Date: 2016-09-16

Articles of sports apparel may include elongate support elements. Particular examples provided are swimsuits and other sports apparel such as sports apparel for rugby football. An Article of sports apparel may include at least one base portion adapted to be arranged proximate a lower back of a user when worn, and at least three elongate support elements. The at least three elongate support elements may be arranged at the base portion such as to extend outwardly from a region at least partially encompassing the lower back of the user when worn.


Patent
Adidas Inc. | Date: 2016-08-12

A sound insulation structure for a garment is disclosed. The sound insulation structure includes a first layer comprising a sound absorbing material, and a second layer configured to be at least one of sound reflecting and sound diffusing.


Patent
Adidas Inc. | Date: 2016-11-15

A method for monitoring an individual engaged in an athletic activity includes detecting movement of the individual at a first time, using a sensor module coupled to the individual, determining that the movement of the individual corresponds to a predetermined activation movement, entering an active state of the sensor module in response to the determination that the movement of the individual corresponds to the predetermined activation movement, and detecting movement of the individual at a second time, using the sensor module in the active state.


Articles of wear comprises iron oxide colloidal nanocrystals arranged within chains are described. The chains of nanocrystals display a color that is determined by a strength of a magnetic field applied to the chains of nanocrystals, wherein the color is maintained when the magnetic field is removed.


Apparatuses for manipulating a color displayed by an article of wear comprising iron oxide colloidal nanocrystals arranged within chains are described, The apparatus includes (a) a magnetic field source, wherein a strength of a magnetic field generated by the magnetic field source is tunable to control the color displayed by the article of wear, and (b) an energy source, wherein energy generated by the energy source is applied to at least some of the chains of nanocrystals to soften materials within the article of wear immediately surrounding the chains of nanocrystals to which the energy is applied.


Systems, apparatuses, and methods are provided for enhancing users overall experiences with physical items by supplementing their physical experiences with digital experiences. According to an embodiment, an electronic device scans a smart tag associated with an item to obtain an item identifier of the item, and sends the item identifier to a server, which selects digital content to be made available to a user of the item.


Methods for determining a property of a trajectory of a ball with a mobile computer device are described, which include: (a) capturing a sequence of video frames of the ball with a camera of the mobile computer device; (b) determining a first picture coordinate of the ball in a first video frame of the sequence; (c) determining a second picture coordinate of the ball in a second video frame of the sequence; and (d) computing a property of the trajectory of the ball based on a difference of the first and second picture coordinates, a time difference between the first and second video picture and a reference quantity, which may be determined based on a form and/or dimension of the ball in a picture taken with the camera.


Systems, apparatuses, and methods are provided for enhancing users overall experiences with physical items by supplementing their physical experiences with digital experiences. According to an embodiment, an electronic device scans a smart tag associated with an item to obtain an item identifier of the item, and sends the item identifier to a server, which selects digital content to be made available to a user of the item.


Patent
Adidas Inc. | Date: 2017-02-22

Improved cushioning elements for sports apparel, in particular for soles for sports shoes, are described. According to an aspect of the invention, a cushioning element for sports apparel comprising a first deformation element is provided. The deformation element comprises a plurality of randomly arranged particles of an expanded material, wherein there are first voids within the particles and/or between the particles.


Grant
Agency: European Commission | Branch: H2020 | Program: IA | Phase: NMP-18-2014 | Award Amount: 10.78M | Year: 2015

WRAP aims to identify and develop innovative partly waste-based long-fibre reinforced composites enabling the automatic production of easily customisable plastic sports goods. The project will focus on the production of balls and shoes and will adopt a design-driven approach exploiting the automation potential of rotation moulding processes, which offer significant design freedom. The innovation potential of the moulding processes to be employed originates from their capacity of bonding together a multitude of different materials, while effecting external product shaping without using glue and/or other adhesives. The starting point is the development of composite materials superimposed in the form of layers in variable ways according to the targeted (custom) shape and the required properties. The insertion of decorative elements in the mould will enable design custom designs, along with 3D printing. An end-to-end collaborative design innovation will be adopted. The WRAP consortium gathers expertise across the value chain from design to material development, production, marketing and distribution and across multiple disciplines industrial design, material science, recycling and industrial processes. The new flexible automatic production, can set a paradigm of competitive production Made in Europe favouring ranging from modular factories to in-store production cells.

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